What Does the Purple Circle Mean on Snapchat?

Lucia Marginean


  • Snapchat employs colour-coded notifications for different features, enhancing user experience.
  • The purple circle signals new audio stories, promoting engagement and easy identification of fresh content.
  • Managing stories on Snapchat is simplified through options like adding friends to Private Stories and blocking specific users for added privacy.

Snapchat uses colours to show new things. Purple circle means new audio story. Colours make it easy to see what’s new. For people making stories, the purple circle makes their story stand out. For people looking, the purple circle shows a fresh story to see.

Purple Circle: A New Story

When you see a purple circle around a Snapchat story, it means there’s new audio content you haven’t checked out yet. Snapchat uses this simple color code to help you see what’s new and different – audio stories in this case, not regular updates or messages. Purple fits with Snapchat’s look, keeping things consistent and easy to recognize.

snapchat logo

All you need to do to watch this new story is tap on the purple circle. Once you do, it plays right away and the circle disappears, showing you’ve seen the latest post. It’s pretty straightforward.

Blue Ring: Unwatched Story

Have you seen a blue ring around some of the stories on Snapchat and wondered what it means? Snapchat uses this color to help you navigate the app. The blue ring tells you that there are stories from people in your network that you haven’t watched yet..

Red and Purple Squares: New Snaps

On Snapchat, it’s important to know the difference between red and purple squares. A red square means there’s a new Snap for you, but it won’t have sound. It’s usually a photo. This is handy because you’ll know you can open it anywhere, even in quiet places.

But, a purple square tells you there’s a new Snap with sound, like a video or a sound-embedded photo. Knowing this helps you decide the best time and place to open it, improving how you use Snapchat.

Clear signals like these make the app easier and more enjoyable to use.


In conclusion, Snapchat’s purple circle serves as a helpful indicator for new stories, streamlining navigation and enhancing user experience. Through distinct color-coded notifications, the app ensures clarity in communication and engagement with friends. As users explore updates, the circle disappears, maintaining a clutter-free interface.

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About Writer

Lucia Marginean writes about social media for our store. She stays up-to-date with the latest trends and strategies. Lucia's guides and articles make it easy for readers to understand and keep up with social media marketing.

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